There are some really terrible — dare I say deplorable — things happening in the United States right now. It’s easy to feel discouraged, to assume that we are powerless to stop the runaway train. But the midterm elections will take place in under a month, and they provide an opportunity for us, collectively, to change course. In the lead up to the elections, we all have a part to play in tilting the scales toward justice by encouraging others — friends, family, and even strangers — to vote on November 6.
And fortunately, there are organizations that can help us do this outreach. I recently learned about Vote Forward, which provides a template letter and addresses to volunteers who want to encourage others to vote. Volunteers hand-write their notes to tell recipients why they’ve pledged to vote, and encouraging those receiving the letter to do the same (though not for a specific candidate). All Vote Forward letters will be sent out on October 30 — one week before the elections — so that the reminder is fresh in voters’ minds on election day.
For many people, like me, reaching out to strangers through letters (or postcards) feels good — it gives us the sense that at least we’re doing something. Fortunately, research shows that we’re actually doing more than making ourselves feel good with such efforts: evaluations of “Please vote” letters have revealed that their impact is real. Those writing don’t have to be satisfied with the feeling that they’re doing something positive; they can know that they truly are contributing to a higher voter turnout.
For instance, in the 2017 Alabama Senate race, almost 7,000 people who voted in the 2016 election (but not in other elections) were included in a study. One thousand of these potential voters were randomly assigned to receive a letter; the rest did not. Among those who received a letter, 52.9% voted, while among those who did not, only 49.5% did. This may not seem like a huge difference, but in close elections, this difference is more than enough to affect the outcome.
Over the past (almost) two years, I’ve been shocked, disappointed, and outraged at our country’s leaders and the horrific attitudes and policies they’re promoting. It’s often tempting to unplug the Internet, blast upbeat music, and pretend that America is a land of life, liberty, and the pursuit of happiness for all. But denial won’t reunite asylum-seeking families, bring justice to victims of police violence or sexual assault, or take steps to save our planet from climate disasters.
If you feel as I do, I invite you to pick up a pen and reach out to others — remind them that election day is November 6 and that their vote matters. Sign up to write for evidence-backed efforts like Vote Forward or Postcards to Voters (an effort I’ve written about previously), and donate your time and a few stamps to improving our democracy. Our collective votes are our only way out of this mess, and we’re running out of time.